Like most church volunteers and leaders, when marketing news and events, you want to cast the broadest net possible. Unfortunately many are not familiar with the rules of the CAN-SPAM Act of 2003. This ruling keeps you and your friends from being inundated by unwanted email. If your church is sending a weekly email to your congregation, there are seven things you need to know to comply with CAN-SPAM. The Federal Trade Commission does a great job outlining the seven rules in the following video.
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